This is the first in a series of blog posts about the travel industry and adCenter, which will end with a live Webcast about best practices for our travel industry customers. To gear up for the Webcast (Tuesday, June 7, at noon PT), we wanted to share some travel-related case studies with you. The first case study features CruisesOnly and their agency of record, iProspect. CruisesOnly helps connect customers with their ideal cruise vacation. Their goal with adCenter was to increase their conversions and get a better return on investment. They wanted to have the top position for targeted searches and show their CruisesOnly ads to travel searchers. Their results:

 

Compared to the average of the other major engines, adCenter delivered:

Read the entire case study for more information.

 

The Travel Best Practices Webcast will occur on Tuesday, June 7, at noon PT. We'll share travel industry best practices and show you how to apply these best practices using adCenter. If you have questions about adCenter and the travel industry that you'd like to see addressed in the Webcast, please submit them to the adCenter forum thread, Calling all travel vertical questions.

 

Here's the login info you'll need on the day of the Webcast.
Click the meeting URL: https://www.livemeeting.com/cc/lmevents/join?id=msft060707jd&role=attend&pw=ATT0220

 

Enter this information:
Name:  (Enter your first and last name)
Meeting ID: msft060707jd
Meeting Key: ATT0220

 

We'll have more details for you as we get closer to the Webcast.

 

Thanks!
Jen K., adCenter Marketing Manager
Jeanie & Carolyn, adCenter Community Team