This post is the second in a series about the travel industry and adCenter. This series will end with a live Webcast about best practices for our travel industry customers. To gear up for the Webcast (Thursday, June 7, at noon PT), we wanted to share some travel-related case studies with you. The second case study about the travel industry (read the first case study) shows the results from TripRes.com. TripRes.com offers customized vacation packages to Las Vegas; their adCenter marketing objectives were to drive scale in a competitive market and get a strong return on investment.

 

Their results? TripRes.com achieved a 450% return on spend by using highly targeted ads to pinpoint their message and having a high average ad position. For more information read the entire case study.

 

We'll share travel industry best practices and demonstrate how to apply these best practices with adCenter during our Travel Best Practices Webcast on Thursday, June 7, at noon PT. If you have questions about adCenter and the travel industry that you'd like to see addressed in the Webcast, please submit them to the thread, Calling all travel vertical questions.

 

 

Thanks!
Jen K., adCenter Marketing Manager
Jeanie & Carolyn, adCenter Community Team