As a follow-up to our post about the upcoming SMX West conference in Santa Clara, CA, from February 26 to 28, we wanted to share more info about some SMX Theater Presentations we're participating in.

These presentations are open to all SMX attendees and offer educational sessions from leading search marketing companies. The sessions take place on the Expo Hall floor Wednesday, February 27 and Thursday, February 28.

Microsoft will be presenting in two of the SMX Theater slots:

Get More Quality Clicks with Microsoft Content Ads – Wednesday, February 27, 1:00pm- 1:30pm

Presenters: Kelly Thomas, Product Marketing Manger & Yvonne Markgraf, Product Manager

Description: Microsoft Content Ads^Beta is a new advertising offering that places content-targeted advertisements on relevant web pages. Content Ads delivers relevant ads to the right people at the right time on the quality Microsoft network, giving your ad visibility on branded sites such as MSN Money, MSN Health and Fox Sports. Come by to find out how you can easily get more quality traffic while retaining control over distribution and budget.

The Cynic's Guide to Microsoft Live Search – Thursday, February 28, 10:30am-11:00am

Presenter: Sebastian Gard, Sr. Technical Product Manager

Description: Have you tried Live Search in the past and found it wanting? Did you think the Link operator was the only good thing we had ever done? Then this session is for you. Live Search has been quietly getting better recently, and we have five cool reasons why you should be using Live Search personally, and making sure it's part of your search marketing plans.

And just a reminder about our special offer to get 15 percent off your event registration by using the special code from Microsoft.

We hope to see you there!

Thanks,
Carolyn – adCenter Community Team